Step 2, Design Colors

Step 2: Choose Printing Colors or Specialty Paper

The CMYK model, or four color processes, is one of the most common models currently used in color printing. CMYK stands for cyan, magenta, yellow and black. Newspapers, magazines and various other products are printed using CMYK.

If it is about your logo color, we would suggest you Pantone colro printing. It is also call spot color printing. 

What is the difference between using four-color ink, CMYK printing PANTONE spot color, and directly using PANTONE standard spot color ink?

CMYK is overprinted in dots by up to four inks; the use of spot inks is printed by a single ink (solid print, 100% dots). For the above reasons, the former is obviously gray and not bright; the latter is bright and consistent.

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